As part of Grand Seiko’s Tokyo Time Pop Up in Marina Bay Sands, Nikko was commissioned to design an experience that takes the guests back to Tokyo, where the Tokyo Time Collection took inspiration across 8 different districts in the city.
Nikko designed 8 different lighting set ups taking the same inspiration from the 8 districts featured in the collection. Guests could walk in to the photography set area and choose their preferred district/neighbourhood and the lighting sets change accordingly.
Photography by Nikko Pascua
Production Assistance by Jason Ho
Lighting by Edward Tang
Creative Direction by Wayne Lau
Accounts Management by Estella Monteiro
Creative Agency: KEKO Singapore